May 18, 2012

Catching up with Karen

Karen and Chef/Author Becky Selengut at end of Good Fish, Good Cook project

As many of you have noticed, I’ve been very busy the past six months with my social media marketing and consulting, food blogging and various other business activities with entrepreneurs!  As I kickstart this blog once again, here’s a recap of what’s been going on in the world of One Smart Cooking Marketing: Presented four 30 [...]

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Small Business Owners Benefit Most From Social Media

Social-Media-Bandwagon

Dear Edmonds (or other small town) Business Owners: Would any of the following benefits be helpful to your business? increased exposure increased traffic on your website better search engine results new partnerships qualified leads improved sales reductions in marketing costs Well why not have them all?! According to a recent study, you can – if [...]

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The true business cost of a Groupon

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I’m sure by now, most of you are familiar with Groupon, the collective buying discount service that offers huge discounts on things to do, eat and buy in local communities. And, no doubt you are aware of the multitude of Groupon ”clones” such as Living Social, Tippr, Rue La La, Plum District, Ideal Network and Urban [...]

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Why I Love Restaurants That Use Twitter (guest post)

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Guest Post by Leslie Irish Evans (NOTE: My good friend and colleague Leslie Irish Evans is one of my favorite gourmands – “one who is excessively fond of eating and drinking” and she is a crazy active social media enthusiast.  She has built her community “Peeling Mom Off The Ceiling” to a following of nearly [...]

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The Dangers of Becoming a Social Media Robot

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Social media is all about personalization, interaction, and engagement.  So tell me, do you think a robot would be a good social media user? Me either, which has me wondering…. Why do so many individuals and businesses utilize automation in their social media activities? What that means is they post a message on Facebook and “push” [...]

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