Tools

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Using all the tools in your toolbox

I just love, love, love what my “right coast” colleague Lara Dickson does at Twitter For Restaurants.  Besides constantly beating me to the punch with great ideas for restaurants on how to use social media in creative ways, she is just one smart cookie.  And so today, I am taking my fork, reaching across the table and stealing […]

Don’t quit Twitter – get TweetDeck!

Since we’re all foodies here, I have a question for you.  If you went to a restaurant and the menu was presented in a “news ticker” style – one long enormous random list that scrolled on endlessly and rapidly - how long would it take you to get frustrated and leave? And isn’t that how some […]

Two tools to lengthen your life on Twitter

In the past few weeks, I’ve been struck by the number of seemingly Twitter-savvy users with the same basic complaints – “Twitter is too hard to use”.  As a self-proclaimed Twitterholic (you know who you are!), I was amazed at their comments and inquired further. In virtually every instance, the reasons these users were frustrated […]

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