I love it when companies have fun with their social media promotions.  It’s easy to toss out a special price or discount code, but it takes some creativity and imagination... Read More

I say yes.  And less is more. After reading an appropriately short blog post by Laura Petrolino at Flying Pig Communications this week, I was inspired to think through how someone could... Read More

I’m sure by now, most of you are familiar with Groupon, the collective buying discount service that offers deals on things to do, eat and buy in your city. Now... Read More

No, but yes.  Huh?  This is one of my pet peeves in social media.  And be forewarned – you may not agree with me! My pet peeve – or at least,... Read More

I’m excited to announce the new, improved identity of the former Incredible Chef persona that used to grace these pages – please welcome One Smart Cookie Marketing! One Smart Cookie... Read More

I’m doing some research for a client for their St. Patrick’s Day menu, and I’m a bit stumped.  It seems there are a few dishes that are a “given” for that... Read More