One Smart Cookie Marketing

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    "Karen is an enthusiastic speaker and her knowledge of LinkedIn, Facebook, and social media marketing strategies is amazing! I was especially impressed with the understanding of how to use social media to create more business and referrals for your business."

    ~ David Oziel, Director of Business Development, American Pacific Mortgage

    Karen Rosenzweig – One Smart Cookie

    “One cannot think well, love well, sleep well, if one has not dined well.”
    ~ Virginia Woolf

    I have a hunger for guiding your restaurant or food-related company into delicious increased business and visibility, so you can earn “talk of the town” status.

    If you are looking for a professional foodie who can attract hungry new customers, produce satisfied repeat clients and fuel that all important “buzz” around town, you’ve come to the right place. With a blend of five-plus years of feeding happy clients as a personal chef, and 15 years of creative public relations experience, my commitment is to cook up a successful social media strategy for you.

    My path to becoming a “foodie” came at about age 10, when no one else in my home had the interest or skill to cook dinner. After many rounds of experimenting, I entered my first recipe contest when I was 12 – and even though I didn’t win, I knew I had found my passion. As I grew older and became the unofficial chef for all my friends, it didn’t take long to figure out why everyone always wanted to have the parties at my house – “Karen will cook!”

    The icing on the cake came in 2002, in the midst of my daily Food Network fix, along with the nagging thought, “I wish I could get paid for this!””Within two years, I left my corporate public relations cocoon and launched “The Incredible Chef,” a personal chef service – and was getting paid to “do research” by watching food shows on TV. As an entrepreneur, I quickly learned the secret ingredients of word-of-mouth marketing and honing my message by participating in organizations such as Business Network International (BNI) and eWomen Network. Not only did those experiences fuel my personal chef business but they were important appetizers for the next course of my career.

    Life as a personal chef is fulfilling, for sure – but I was hungry for something more. And along came Twitter! My fascination with following food bloggers, restaurants, food critics, journalists and foodies turned into an obsession, and it was clear that social media was the next ingredient in my life recipe. The nagging thought was back – “I wish I could get paid for this!” – and so a new career path was launched.

    My passion for total immersion in social media is now translated by creating successful strategies for you, the restaurant owner, so you can assure your customers live well by dining well, with you.

    Cheers and Bon Appétit!

    One Smart Cookie Marketing with Karen Rosenzweig
    Get in touch with me

    Consulting Clients

    Restaurants & Food Industry

    A la Mode Pies
    Alaska Silk Pie
    Anahola Granola
    Biff’s Blue Ribbon BBQ Sauce
    Blue Moon Burgers
    Blue Star Cafe and Pub
    Buchanan Chocolates
    Chef Wayne Johnson (Andaluca Restaurant)
    Epulo Bistro
    Lombardi’s Italian Restaurants
    Olympic Cellars
    Pecado Bueno
    Pike Brewing Company
    Pinckney Cookie Company
    Quirky Gourmet
    Ray’s Boathouse
    Sandella’s
    Tango Restaurant
    ZingBars

    Entrepreneurs & Authors

    Jamie Peha – Peha Promotions and Table Talk Radio
    Tomboy Exchange (Kickstarter project)
    Lisa Nakamura “Spend the Bucky” book
    Stacy Willoughby “What’s Mine is Yours” book
    Ken Grant – Motivated Branding
    Five More Minutes With
    Tom Kelly – Real Estate
    Braiden Rex-Johnson “Northwest Wining and Dining”
    Maria Ross “The Branding Book”
    Peanut Butter Publishing
    Eating Special
    Lisa Gordanier – author/copywriter
    Mikelann Valterra, Money Coach

    Non Profits

    Dining Out For Life (Lifelong AIDS Alliance)
    Food as Art (Central District Forum for Arts & Ideas)
    Emerald City Lights Bike Ride
    Seattle Children’s Hospital Guild Association

    Health

    Downtown Edmonds Chiropractic
    Stadelman Chiropractic
    Pilates Edmonds
    Blue Pearl Clinic
    Lorelle Del Matto – Nutritionist/Food Savvy

    Testimonials

    Wow...Karen really is..."One Smart Cookie!". I had the pleasure of attending a LinkedIn class that Karen was hosting. I've never had so many nuggets in such a short amount of time. I finally feel like I can use LinkedIn to my advantage to make meaningful connections. Without Karen's help I would be lost when it comes to LinkedIn. I would HIGHLY recommend Karen when you need help with ANY social media.
    Kieran Murray, Master Networker/AuthorIgnite-U Business Networking
    I attended a class Karen taught about how to leverage the power of LinkedIn. Amazing information! I have been able to put all of her instructions to use immediately, increasing my visibility and meaningful connections online. I highly recommend everyone needing to up their game in social media attend any of her classes or hire her directly for marketing strategy. She really is one smart cookie!
    Beth Rahman, Realtor/InvestoreXp Realty
    Karen is full of fantastic ideas! When there seems to be a wall blocking ideas, here comes Karen with a flood to break the wall down. Your online presence is so crucial to growth and Karen makes it seem flawless, while she coaches everyone along the way.
    Kristine Strange, Digital Marketing & Content SpecialistDigital Marketing and Content Creator
    Karen has spoken on our podcast Ask Valor Masterminds twice on the topic of social media and specifically giving tips on LinkedIn. Her most recent topic was the importance of social media during uncertain times and how LinkedIn can help grow your network and bring more traffic to your profiles, which could bring more new clients or customers to your business. Karen always gives great advice to listeners that they can use right away. She is very engaging, knowledgeable and a pleasure to have as a podcast guest speaker.
    Joe Zeman, VP of SalesValor Marketing LLC
    Karen was, by far, our best investment during our crowdfunding campaign. I was convinced we found the right partner after our first conversation: Karen was quick to assess our situation and identify areas requiring immediate attention. Thoughtful in her approach, Karen blends fresh thinking with today’s best marketing practices. I’m looking forward to partnering with Karen again for her creativity and persistence across marketing, PR, and social.
    Steve Pecko, Co-FounderKENZEN
    Karen is an excellent speaker and teacher of social media skills. She taught my Chamber members about using LinkedIn and was very clear, concise and organized the material in a very easy-to-follow format. I’d highly recommend Karen as a speaker for your group or company so that you can learn how to effectively harness the power of LinkedIn and other social media channels!
    Nathan T. Perea – C.E.OSnoqualmie Valley Chamber of Commerce
    Karen is a crisp, professional and likeable presenter. It was a delight to watch the faces of our attendees light up when Karen pointed out the 10 tips to successful Facebook marketing. She delivered facts, real life examples and references for next steps. We had so much positive feedback from her presentation that we didn’t want to wait to book her again, and did so within a day of her original presentation.
    Imelda DulcichNewcastle Chamber of Commerce
    Karen’s 30 Day LinkedIn Challenge is just what the doctor ordered. Not only is it well-written, it is super simple. First, it gives you the basics, which I didn’t know. Then she adds more value by giving you ninja tricks to help you stand out. My confidence is growing and I like being on LinkedIn now. Gone is the stress of looking like an idiot. I finally know what I’m doing. All I can say is thank you, thank you, thank you!
    Julia Winston – Brave Communication LLCBrave Communication LLC
    Karen is a fountain of knowledge and so eager to share her expertise. Before I met Karen, I felt lost on social media. I did not have a daily plan nor did I even understand why I needed a daily plan. Since taking her Facebook workshop, I understand the value of cultivating a dialogue with your followers. I’ve learned how to engage them and give them something of a benefit – a reason to read my posts.
    Karen DionTastfully Simple
    Karen is professional, knowledgeable, and ethical. Her subject matter was on-point and very well received by the entire class. I especially liked how the class was hands-on and we were all implementing her ideas in real time. So many times I have been to a class and got a lot of great ideas only never to implement them, but this is not the case with Karen.
    Cody Touchette, Mortgage PlannerCobalt Mortgage
    Karen’s presentation on social media was highly relevant and informative. She had great tips and tricks on how to efficiently and effectively navigate the different platforms. As a small business owner, this information was invaluable to me. But not only did we get great information, Karen was extremely fun and engaging to listen to – no dull moment!
    Dominique Brooks – FounderDream On Maternity and Child Sleep Consulting
    Karen was well-prepared, gave excellent content and anecdotes/examples, and provided a seemingly unending flow of very helpful observations about how social media can be properly used to one’s advantage. The audience was the largest we have had to date and, to my delight, there was consideration participation and interaction…exactly what we want to achieve.
    Bob RinehartCity of Edmonds
    Perhaps the most important attribute for me was Karen’s patience. She is able to say and repeat instructions and tips in a variety of ways for this guy who “doesn’t get” online shortcuts. I was very appreciative of her efforts.
    Tom KellyAuthor & Radio Host
    Karen helped us with the social media piece of our marketing including Twitter and Facebook. She really made a daunting task easy and set up step by step goals and instructions for us. She’s been great to work with and I highly recommend her to anyone wanting to expand this part of their marketing.
    Stacy EdlundBiff’s Blue Ribbon BBQ Sauce
    I was rather confused by the idea of “Twittering” before I attended Karen’s beginner class. Now I tweet almost every day! I learned how Twitter could benefit my business and expand my network in an easy way. I am looking forward to taking the advanced class next!
    Linda Nelson, RealtorColdwell Banker Bain, Redmond
    Karen has a wide knowledge of social media platforms (Twitter, Facebook, Linkedin) and has set up multiple accounts for me. She also sends me pertinent articles on a regular basis and I recommend her highly.
    Braiden Rex JohnsonNorthwest Wining & Dining
    Karen’s presentation style is high energy without being overwhelming, and humorous without being patronizing.
    Margit CraneAuthor and Speaker, ADDHD
    “I love bringing people together through food, and social media is one of my favorite tools to build those relationships. Karen has whipped up a great recipe for chefs and restaurants to follow, using Twitter and Facebook to connect with your fans and community. I highly encourage you to check out what she’s cooked up for you – it’s delicious!”
    Chef Art Smith, Executive Chef and co-owner of five restaurants, and two-time James Beard Award recipientChef Art Smith
    “Got a half-hour? You could take a quick trip to the bank or make a batch of vinaigrette. But why not use the time to buy a full-house of engaged customers through Twitter and Facebook? Marketing maven Karen Rosenzweig truly is One Smart Cookie and shares her 30-minute recipe for your social media success.”
    Nancy Leson, Food WriterSeattle Times
    "A great resource for any restaurant owner venturing into the world of social media. Just comprehensive enough to arm you with the tools you need."
    Brian Canlis, OwnerCanlis Restaurant
    Working with Karen in her coaching program has been a fantastic investment. I am finally posting on LinkedIn consistently, and the views of my profile are up dramatically and far more diverse. Aside from the data points - I get an enormous amount of value from my regular meetings with Karen. It has been a relief to have a thought partner on content in general, but especially during a global pandemic and challenging conversations on race in our country. Simply put, the benefit of working with Karen has been getting out of my own head and own way.
    Jessica Rubie, Life Coach/EntrepreneurThe Etre Society
    Karen was initially hired to improve our social media presence and with her guidance, our income doubled in one month!  She was phenomenal!  A year later, we needed more and her coaching program was the perfect solution.  Her advice is priceless and she keeps us on track.  She asks the right questions and helps us find our story to portray on social media.  She keeps things genuine, authentic and real.
    Michelle Marconi, ChiropractorMarconi Chiropractic and Wellness
    Karen is truly the "guru" of social media! She has educated me and many of my business partners in the art of social media marketing. Her classes are concise, clear and help you to set an easy plan moving forward. We've seen a great lift in our business and connections with our customers. We've hired her as the key speaker at several training for our customers and friends. Hire her to teach you and your team the best way to use social media in these fast-paced social media times.
    Steve Dellario, Sales Manager/Mortgage BrokerCaliber Home Loans