Most of you have probably seen at least one – if not 10 – movies where a frightened person or criminal hides money in a sealed bag in a toilet tank. No one will ever think to look for something valuable there, right? Who looks in a dirty, disgusting, damp compartment? But of course their […]
Putting the Social back into Social Media Social media is all about dialogue, not monologue! Social media is here to stay, but there’s more to these rapidly evolving platforms than just how many followers you have or how many messages you post. Building an engaged and responsive audience takes time, and building strong relationships is […]
In the days when you were job hunting, did you ever send in just your resume as your application, with no cover letter? Or now as a business owner, would you respond to a potential customer with an email that only included a link to your website, with no introduction or verbiage? Of course not! You […]
We get it – Twitter can be overwhelming and the sheer volume of information scares away most rookie users. But what if there was a way to channel all that information into a manageable and structured format, so you could actually see what matters to you in your limited, valuable time? One of my favorite analogies […]
The 30 Day LinkedIn Challenge will help you master the basics of LinkedIn by providing 30 easy, actionable steps that culminate in a optimized profile that delivers results. Think of this Challenge as your key to managing your online reputation and earning top-of-mind awareness with your connections. This Challenge was created from the input of hundreds of […]